• Irit Levi

ESP review: GetResponse

Updated: Mar 24


The next email service provider (ESP) I want to look at is GetResponse.


Their pricing page presents some troubling data:


❌ Basic plan has only 1 automation, that’s a bad starting point before I’ve even registered.


❌ The automation is very limited and doesn’t include a custom builder or auto segmentation.


❌ Abandoned cart recovery is also not included.


But I'm on a mission: find the best value for money, so I sign up.


Things start looking up!


✔ Sign up process is easy and personalized. (Too personalized? Why is phone number required?)


✔ Overall look and feel seems modern, light and easy to use.


✔ Great on-boarding tabs. One of them is exactly the funnel I want! CLICK


✔ Samples you can use or you can upload your own. They’re gaining points.


✔ I LOVE their designer:


👍 It’s totally editable.

👍 You can even add your own fonts, and that’s a big ➕ in my book, because it means better branding options (though my specific font is missing).

👍 You can edit in HTML

👍 You can edit the mobile version

👍 The biggest plus so far is they have an SEO option for the landing page.


Oh, and did I mention I can save for later?


Up to now, I’m a pretty happy camper. But I have yet to check out their list options.


Each list is treated independently.

If a user is in two lists that counts towards two contacts. That’s a big no no in my book.


It means I constantly have to update my lists and check who is where.


Custom fields are possible but managing them isn’t very intuitive.